Royal invitations go out to 1,900

Keep an eye on the mailbox – Britain’s Prince William and bride-to-be Kate Middleton have posted out invites to their hotly anticipated royal wedding to around 1,900 guests, officials said on Sunday. St.James’ Palace said military personnel and charity workers will mingle with European royalty, diplomats and the family and friends of the couple at the Westminster Abbey ceremony on April 29.

Queen Elizabeth II and the Duke of Edinburgh will lead a group of 50 members of the British royal family at the wedding, while around 40 representatives of foreign royal families – likely to include dignitaries from Spain, Sweden, Norway, Denmark and Greece – will also attend. It isn’t yet known whether celebrities including singer Elton John – a friend of William’s mother Diana, the Princess of Wales or Kanye West, a favorite of the prince who performed at a 2007 tribute concert for his mother, are among those who will receive a prized invite.

Britain’s Sunday Express newspaper reported that footballer David Beckham and his wife Victoria are on the royal guest list. William worked with Beckham on England’s failed bid to win the right to host the 2018 World Cup. In a statement, William’s office insisted it would not disclose details of individual guests. Royal officials also declined to confirm reports that William’s aunt, Sarah Ferguson, the Duchess of York, won’t be invited. Royal historian Hugo Vickers said details of the guest list released so far suggested ordinary public won’t have a front line role.

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300 massacred in hotbed of Libya stir

Libyan forces fired machine-guns at mourners marching in a funeral for anti-government protesters in the eastern city of Benghazi on Sunday, a day after commandos and foreign mercenaries loyal to longtime leader Muammar Gaddafi pummelled demonstrators with assault rifles and other heavy weaponry.  While a city-based doctor said his morgue had at least 200 dead, Mohammed Abdullah, a Dubai-based member of the Libyan Salvation Front, said on Sunday that the toll could be much higher. He quoted hospital officials in Benghazi saying the death toll might have reached 300.

The crackdown in oil-rich Libya is shaping up to be the most brutal repression of anti-government protests that began with uprisings in Tunisia and Egypt. The protests spread quickly around the region to Bahrain in the Gulf, impoverished Yemen, the North African neighbors of Tunisia – Libya, Algeria, Morocco – and outside the Middle East African nation of Djibouti and even China.

Libya’s rebellion by those frustrated with Gaddafi’s more than 40 years of authoritarian rule has spread to more than a half-dozen cities. Benghazi has been at the center of unrest. But getting reliable information about the chaotic situation is difficult. Journalists cannot work freely. Information about the uprising has come through telephone interviews, along with videos and messages posted online, and through opposition activities in exile.

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How to define your ideal clients?

Let us now take a look at your “ideal clients”. You may have already defined this group as part of your business planning process, but it is important to take another look as we focus on increasing your clientele and referrals through speaking. Whether your target clients are individuals, people in certain professions or decision-makers in particular companies, it is imperative that you know a lot about them. Describe them – age, sex, income level, education, work experience, where they live, hobbies, etc. Of course, the more clear idea your idea of whom you are targeting, the easier it becomes to find them.

Now here’s the most valuable part of your client profile. What groups do your ideal clients belong to? In other words, when are your ideal clients natuarally in an audience? A study conducted by the American Society of Association Executives found that seven out of ten Americans belong to at least one association. And one out of four has joined four or more associations! I know it is true that those living in other countries belong to numerous groups as well. These groups and associations are always on the lookout for speakers.

Determining organizations that would be likely to have your prospective clients or referral sources as members may take some digging. Ask those you you work with that organizations they belong to or what meetings they attend. Are there any groups that you belong to where your target people are too? Ask friends, associates, mentors for suggestions on where you might speak. Visit the library or read your local newspaper, preferably your business paper, to see what organizations are in your community. And keep an eye out for seminars, works-shops and classes that are offered throughout the community.

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